Effective May 23, 2018
What are Cookies?
Cookies are small data files placed on a computer or other Internet-connected device that assists a websites functions and features. Cookies allow the recording of information when visiting websites and related products and services. Other like tracking technologies work similarly to Cookies by placing small data files on your device in order to monitor website activity.
Cookies and other similar technologies gather anonymous, aggregated information that allows us to and offer you tailored advertising based on your behavior on our websites.
What Kinds of Cookies Do We Use?
Persistent and Session Cookies
There are two categories of Cookies that we use on our websites: Persistent Cookies and Session Cookies. Persistent Cookies are Cookies that help us remember you. Persistent Cookies are stored on your device between visits. This enables us to recall your preferences and actions across multiple sites and visits. Session Cookies are Cookies that expire at the end of a session. This allows the linking of your actions during a particular session.
Third-Party Cookies are Cookies that are set by others. This enables the third-party’s features and functions to be provided through the website being usd. These Cookies can recognize your device both when it visits our website and when it visits certain other websites. In this case, our paid affiliates may use Third-Party Cookies to identify you as a referral so they can be compensated. Groups using Third-Party Cookies have their own Privacy Policies and may use their Cookies to target advertising to you directly.
Cross-Device Tracking, Local Storage Objects, and Google Analytics
We perform cross-device tracking to provide more relevant advertising on multiple devices. We do this by identifying browsing activity on your smartphones, tablets, desktop computers, and other devices connected to the same IP address or logged into the same account. This gives us a better understanding of the products and services that might be of interest to you. We also use Local Storage Objects (LSOs), such as HTML5, to optimize screen presentation as well as video and other preference information.
Google Analytics, which is a web analytics tool, allows us to understand how users engage with our websites. Google Analytics uses First-Party Cookies to track user interactions and are used to collect information about how users use our website. This information is used to compile reports to help us improve our websites and disclose website trends without identifying individual visitors.
Cookies are necessary and essential to the functioning of our websites. They help us improve performance and customize the functionality. Cookies also help us use relevant advertisements. Cookies are used for the following reasons:
- Performance Cookies: These help us understand how customers and visitors interact with our websites. This includes information about areas of our website visited, the time spent on our websites, and any error messages received. This allows us to improve the performance of our websites. They do not collect any information that could identify you.
- Targeting or Advertising Cookies: These allow us to deliver content, including advertisements relevant to your specific interests. This content may be delivered in our websites or on Third-Party websites or services. These allow us to understand and improve the relevancy of advertisements. These may track personal information, including your IP address.
- Social Media Cookies: These are set by third parties, including Facebook and Twitter, and allow you to share what you’ve been doing on our websites on social media.
- Strictly Necessary Cookies: These let you navigate our websites and use essential features. This includes secure areas and shopping baskets. Without these technologies, we would be unable to deliver core functionality of our websites, products, and services to you.
- Functional Cookies: These are used to provide certain services or to remember settings that improve your visit. This may include personal information that you have disclosed to us.
Control over Cookies
While visiting our websites from Europe, by default, only strictly necessary Cookies and other tracking technologies will be used on our websites. Other Cookies and tracking technologies will only be used when with your consent by visiting each website’s Cookie Management Center at http://preferences-mgr.truste.com/.Where you visit our website from outside Europe, the Cookies and similar technologies mentioned above will be used by default.
Internet browsers allow you to change your cookie settings via the “options” or “preferences” menu in your browser. Please note that if you set your browser to refuse or block all Cookies, certain features or functions of our websites will be limited or unavailable.
Some Internet browsers include the ability to transmit “do not track” signals. Because no industry standard has yet been developed with respect to “do not track,” our websites do not currently process or respond to such “do not track” signals.
You can opt out of Google Analytics without affecting your visit our website. For more information on opting out of being tracked by Google Analytics across all websites you use, visit this Google page: https://tools.google.com/dlpage/gaoptout.
To learn how to manage privacy and storage settings for Flash Cookies, visit http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.
Further information about deleting and blocking Cookies can be found at http://www.allaboutcookies.org.
- European Interactive Digital Advertising Alliance: http://www.youronlinechoices.eu/
- Internet Advertising Bureau (US): https://www.iab.com/
- Internet Advertising Bureau (EU): https://www.iabeurope.eu/
How Can I Get Further Information?